- Feature Article: "S(m)ell Your Way to the Top"

- Special Guest Article: Forecast your Client Flow
 
- SOS Update: More Birthdays and Expert Author Status

- Steve Sez: Take the Challenge!

Please add "coaching@sosimpact.com" to  your whitelist or address book in your e-mail program, so that you have no trouble receiving future issues!

Sorry about the confusion a few weeks ago about "your name" not  being your name. Long story. Still fine tuning the code (and my learning curve) on this new newsletter publishing service. I know it's gonna be great once I have it dialed in, so thanks in advance for your continued patience!

June is Birthday month for me, my Daughter and lots of my friends. This past Monday the 25th was Katie's Birthday, and she opted for "Breakfast" for her Birthday Dinner. Waffles with strawberries and whipped cream, eggs, sausage, toast, and to top it all off, Chocolate Cake! Yum!

Here is a picture of Katie blowing out the candles on her cake. 19 candles put off quite a glow, don't they?

  I also have some exciting news about my last feature article "Are You on Overwhelm?" It was accepted for publication on the Nationally recognized website EzineArticles.com. In addition, I earned Expert Author status and my article was Featured on their Home Page.

I was so excited and honored, I want to thank everyone who continues to support "The LifeLine" and all my AWESOME Clients who inspire me to continue developing quality business building and productivity information.

Thanks so much,

"S(m)ell Your Way to the Top: 3 Ways to Increase Productivity with your nose"

by Steve O'Sullivan

No, that's not a typo, you really can improve your productivity by properly using your nose! First I have to admit, I kinda borrowed the Title from Zig Ziglar's amazing Audio program, "Sell your way to the Top" and juxtaposed it with an audiobook I was "reading" on aromatherapy. There you go, "Smell Your Way to the Top"! Sorry, that's just the way my mind works.

Anyway, the point is that your nose is one of the fastest ways to change your mood. Certain fragrances or aromas create specific brainwaves. Those fragrances enter the nose and stimulate the olfactory senses, and in turn stimulate the limbic system.

Sorry, this isn't supposed to be a biology lesson and you can skip down to the "what to do part" if you aren't interested in the details. Otherwise, here's more about how it works.

The limbic system is involved in your emotions, motivation and memory, and is highly interconnected with the brains pleasure center. So  when introducing certain smells, you can immediately cause relaxation, pleasure, stimulation, or fond memories. It's been reported that the use of fresh orange peels in dentists offices reduces stress in patients and can even reduce the experience of pain. Next time I go to my dentist I'm bringing a whole bag of oranges!

So, what does what? Here are a few examples; Lavender is known for it's relaxing qualities, peppermint for it's stimulating effects, and lemon for memory and concentration. For a more complete list of aromas and their effects go to http://www.aromaweb.com/essentialoils/emotional.asp

Guys, I know this may all seem sort of, well, Girly, but there is hard science behind it (cool, huh). Besides, by using the correct scents,  you can be a hero in your wife's eyes. Perhaps even create some romance in the air?

I personally use various types of incense while meditating to help me achieve the desired state of mind. I also use (quality) scented candles to make my home feel more comfortable. I particularly like cinnamon and brown sugar 'flavor'. (I wish they made a Chocolate Chip Cookie candle!)

For bedtime, lavender and eucalyptus essential oils help me relax and  aid in keeping my nasal passages open, especially during allergy season.

Now, here's a few tips for making the most of your old shnozola.

1. Find scents that make sense - Select aromas or essential oils (or combinations) that are appropriate for the desired effect. Avoid the relaxing scents when you are trying to overcome fatigue, etc. Try different aromas and combinations and see how your productivity is effected by them. Do some research and learn the proper way to handle essential oils, or consult and aromatherapist.

2. Keep it to yourself - Not everyone in your office wants to smell your magic productivity formula. Many people are sensitive or allergic to certain scents, they are irritants not therapeutics to these folks. One time at Christmas I over did it with the peppermint oil and my ex-girlfriend almost keeled over from the 'noxious gas cloud' I released. Always check first with your co-workers, family and guests.

3. Quality Counts - Skip that cheap "Glade" type "aroma therapy" junk. I've heard nasty stories about what those 'air fresheners' do to your lungs. As with most things in life, you get what you pay for, so pay for the best you can get. Find a knowledgeable aroma therapist for guidance, or do your homework on the web. You know a better quality product will yield better results.

With all that in mind, how you dispense your oils and aromas is a whole other topic. There are various warmers, dispensers and diffusers. Some oils can burn your skin with direct application. Again, do your homework before you apply, heat, cook or spritz any of these essential oils.

So that's it. Break out the stinky stuff, and fire up your productivity in  a most unconventional way. Your sound overall heath is an absolute essential for your business success and ability to produce your desired results.

Here's where I have to say, I'm not a Doctor or an Aromatherapist and you should consult both before you mess with stuff you might be  allergic to, or your kids for that matter. This article is not intended to diagnose or cure any illnesses, yada, yada, yada. Seriously though, be smart with your health, and anything you put on, in or around your body.

© 2007 Steve O'Sullivan

You Can Actually FORECAST Your Client Flow

by Fabienne Fredrickson

If you’re like most people in business for themselves, you market yourself in an ad hoc fashion: when you have time, when you think of it, or only when a specific opportunity comes along. But wouldn’t you agree with me that inconsistency in marketing creates inconsistency in new client flow? That seems to be the bane of existence for most self-employed people like us.

So, is there such a thing as being able to PREDICT how many new clients you’ll get next month or next year? I say YES!

You see, I’m able to predict (with certain accuracy) that I have a full practice at most times, as well as how much revenue comes in for each month of this year. For example, I know that I’ll have a full practice in 6 months and then again a year later.

How can I be so sure? Because I’ve created systems that keep me on track in my marketing, even a year ahead of time.

You may have heard me get on my soapbox about being systematic in your networking and in your marketing efforts, but let’s take it just a bit further this time and get down to the details of what that actually looks like when you do it (like I do).

I recommend buying a year-at-a-glance calendar and plugging in your marketing efforts. For example, your weekly breakfast networking group goes onto the calendar for the entire year, same with your monthly association meetings, writing your articles, giving teleclasses, meeting with your referral partners, sending your newsletter, mailings, speaking engagements, etc.

That way, you never have a week where you’re not doing ANYTHING to market yourself. That means you no longer have periods of feast or famine, or an inconsistent pipeline of curious prospects, ready to buy.

Client example: A former client of mine, a real estate broker, decided to take this even one step further. Because much of her marketing depends on several mailings to specific buildings she covers in her territory, she wanted to keep track of them on this yearly at-a-glance wall calendar. On it, she designated a system for seeing what mailings would go to which buildings on what weeks. So it looked like this:

• Mailing 1 would go to Buildings A, B, and C on the first of every month.

• Mailing 1 would then go to Buildings D, E, and F on the second week of every month (and so on for the rest of the month).

• Then Mailing 2 goes out to the first set of buildings on the first week of the month, and so on.

Each week of the month, she now has a color-coded system for sending a mailing, staggered so that she doesn’t get overwhelmed, but that will also keep her on track. That way, each month, each building receives a systematic mailing, that’s 12 mailings per year. Best of all, she doesn’t even do the mailings anymore! Her assistant does it for her, so that allowed us to focus on other marketing even more. Easy!

At the end of the day, it’s a predictable, verifiable, and ‘autopilot’ way of marketing yourself, so that when done consistently and set up over a year’s worth of time, your client well never runs dry.

Your Assignment:

Get yourself a wall calendar (I recommend the Year-At-A-Glance laminated wall calendar, SKU: 558430) that is erasable and retails for about $18.99. Then, spend some time plotting out your marketing efforts for this month, then the next, until the end of the year (or 2007). You’ll find that you have a bird’s eye view of your entire year, and now you just need to follow the simple system you’ve set up. So easy, and it will help you to market consistently, so you can almost predict how many clients you’ll have!

By the way, there are several worksheets in the Client Attraction Home Study System™ that will help you figure out WHAT you should be doing to market yourself to the right types of clients for you. You’ll also discover how to make your business remarkable so others refer to you, how to create Raving Fans that send you clients, and lots of other crucial techniques to help you fill your practice quickly. It’s all step-by-step, so you do step one of the system, and when you’re done with that, you move on to step two, and so on. SO easy. That’s why my clients have gotten such great results from it. All the tools, scripts, templates, and examples are handed to you on a silver platter. You can get a copy at www.TheClientAttractionSystem.com. (Why struggle when you can just attract clients easily?)

© 2007 Client Attraction LLC. All Rights Reserved.

 Fabienne Fredrickson, The Client Attraction Expert, is founder of the Client Attraction System™, the proven step-by-step program to attract more clients, in record time…guaranteed. To receive your freebie audio CD by mail and sign up for her weekly how-to articles on attracting more clients, visit www.ClientAttraction.com.

 Take the Challenge!

The 6th Body for Life Challenge is starting July 9th. Susan Emmett of Body Under Construction (Discovery Bay, CA) invites you to "participate in a 12 week program where you will learn how to effectively lose weight, inches and body fat in a sensible, natural way."

Susan is an amazing teacher, trainer and motivator, and one look at her and you know she's got that "Body for Life". She really practices what she preaches.

Now is the time to take charge of your heath, so call Susan right now and sign up for the challenge. Her number is 925-240-5123. Hurry, because space is limited, you don't want to be left out.

Also, the top 3 "Biggest Losers" in both the men's and women's groups will receive cash prizes at the end of the contest.

For more information and to reserve your spot, call Susan right now at 925-240-5123 (remember the challenge starts July 9th, so don't delay) and visit her website at www.bodyunderconstruction.com

The Chi of Love Meditation CD is a multi level composition created to help you easily enter a meditative state and to simultaneously vibrate at the frequency of love. It has been said that love is the highest state that we can attain, and that The Law of Attraction is also known as The Law of Love.

This CD WILL change your life!

Don't Wait another Minute, Order Now.

        The Chi of Love CD

Steve O'Sullivan - SOS Impact Coaching and Training

The LifeLine Vol. I, Issue 6

The LifeLine is a bi-monthly newsletter for Small Business Owners and Solo-preneurs. Steve O'Sullivan is a productivity coach and President of SOS Impact Coaching and Training. www.SOSimpact.com

Contact Steve at Coaching@SOSimpact.com

© Copyright 2007 SOS Impact Coaching and Training. All rights reserved.